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What Is Direct Mail Marketing? Long Live Letters

The rise and rise of digital technology means that traditional post is often at the bottom of the pile when it comes to advertising options. However, direct mail marketing shows that there is still plenty of life left in the letterbox, as we discuss in this post. So, exactly what is direct mail marketing? Direct…

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Why Is Marketing Important? 4 Reason’s Why We’re Believers

Marketing is often seen as an unnecessary expense, the effectiveness of which is impossible to prove. However, at The Creative Marketing Studio, we believe that marketing is a vital part of any business – new, old, big or small – and that it can be backed up by hard evidence. Here are four reasons why…

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Aligning Social Media With Brand Strategy

One thing that social media marketing and branding share is that their power is commonly underestimated by small businesses. A brand is much more than a logo and I urge you to consider this when using social media marketing to grow your business. A brand is any message that influences the opinion of the viewer…

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4 Reasons Why You Should Use WordPress for Your Next Website

Whether you’re setting up a brand new website or migrating to a new one, we definitely recommend giving WordPress a go. Here are 4 key reasons why… It’s Free Free doesn’t always equal good, just take the flu or a ruptured Achilles tendon for evidence of this. When it comes to websites however, being free…

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Why corporate videos make financial sense – By Ellen Jackson

Video content has come into its own with the digital revolution and the exciting developments in online marketing and social media. And that means it provides an incredibly cost-effective method of marketing to promote your products or services to your target audience – whether that be customers, stakeholders, clients, influencers or funders. A really focused…