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Aligning Social Media With Brand Strategy

One thing that social media marketing and branding share is that their power is commonly underestimated by small businesses. A brand is much more than a logo and I urge you to consider this when using social media marketing to grow your business. A brand is any message that influences the opinion of the viewer…

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4 Reasons Why You Should Use WordPress for Your Next Website

Whether you’re setting up a brand new website or migrating to a new one, we definitely recommend giving WordPress a go. Here are 4 key reasons why… It’s Free Free doesn’t always equal good, just take the flu or a ruptured Achilles tendon for evidence of this. When it comes to websites however, being free…

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Why corporate videos make financial sense – By Ellen Jackson

Video content has come into its own with the digital revolution and the exciting developments in online marketing and social media. And that means it provides an incredibly cost-effective method of marketing to promote your products or services to your target audience – whether that be customers, stakeholders, clients, influencers or funders. A really focused…